Job Description
NOTE: Real Estate or Construction background is a must for this position.
Position: Sr. Manager – Digital Marketing
Location: Gachibowli, Hyderabad
Experience: 5 Years in Real Estate / Luxury Industry
CTC: 12-14 LPA
Immediate Joining
Job Summary:
We are looking for an innovative and creative Digital Marketing Leader who can develop, execute, and optimize cutting-edge digital marketing strategies to drive brand awareness, engagement, and conversions. The ideal candidate should be a digital-first thinker with a deep understanding of performance marketing, content marketing, SEO, social media, and digital storytelling. This role demands a balance of creativity, analytical skills, and hands-on execution to make a thought leader.
Key Responsibilities:
- Develop and implement a comprehensive digital marketing strategy that aligns with business objectives and enhances brand positioning.
- Lead innovative branding and performance marketing campaigns across paid media, organic channels, social platforms, search engines, email marketing, and influencer collaborations.
- Drive creativity and innovation in digital content, ensuring storytelling and visual appeal engage and inspire target audiences.
- Own and manage end-to-end digital campaigns across channels like Google Ads, Meta Ads, YouTube, , and programmatic advertising to maximize reach and ROI.
- Oversee SEO, SEM, and ASO strategies, leveraging keyword research, on-page/off-page optimization, and backlinking to boost organic traffic.
- Build and execute high-impact social media marketing campaigns that enhance brand visibility and engagement.
- Ideate and strategize compelling content marketing initiatives, including blogs, videos, social media creatives, newsletters, and thought leadership pieces.
- Leverage data-driven insights to optimize digital campaigns, analyzing key metrics such as CTR, conversion rates, CAC, and ROI.
- Lead, mentor, and manage a team of SEO specialists, social media managers, content creators, and designers to ensure a cohesive and high-performing digital marketing function.
- Collaborate with media agencies and creative partners to develop top-notch advertising materials and ensure brand consistency across all platforms.
- Stay ahead of industry trends, emerging digital technologies, and best practices to continuously innovate and improve digital marketing efforts.
Desirable skills and qualifications:
- MBA or equivalent in Digital Marketing / Communications from a reputed business school.
- 3-5 years of experience in digital marketing, content marketing, and performance-driven campaigns.
- Strong expertise in Google Ads, Meta Ads, Facebook Ads, YouTube Marketing, Ads, SEO and SEM.
- Hands-on experience in content marketing, creative storytelling, and brand-building strategies.
- Experience in marketing automation, CRM platforms, and web analytics tools (Google Analytics, HubSpot, SEMrush, etc.).
- Strong understanding of UX/UI, landing page optimization, and conversion rate optimization (CRO).
- Creative mindset with the ability to think outside the box and deliver breakthrough digital campaigns.
- Excellent leadership, communication, and stakeholder management skills.
Interested candidates can share their resume directly with Mr. Suresh @ ‘suresh.chintoju@mpm.in’