Business Development Associate

May 7, 2025

Job Description

Position:
Business Development Associate – International Student Recruitment

Overview:

Collegepond is seeking a dynamic and results-driven Business Development Associate to lead and manage international student recruitment initiatives across key regions in India. This role encompasses B2B student recruitment, business development, account management, and on-ground marketing events. You will work closely with the team to grow our network of education agents and execute sales and marketing strategies to drive international student enrollments.

Key Responsibilities:

– Manage and grow B2B student recruitment channels across assigned regions.

– Identify, source, and onboard new education agents through referrals, business trips, and strategic outreach.

– Develop, train, and support education agents to effectively represent and promote the Collegepond brand.

– Collaborate with internal teams to implement targeted marketing campaigns and recruitment events.

– Build and maintain strong relationships with key stakeholders and decision-makers within partner agencies.

– Conduct market research and competitor analysis to inform strategic planning and business development efforts.

– Identify opportunities to generate new revenue through existing accounts and explore untapped markets.

– Deliver impactful presentations, workshops, and webinars to both internal and external stakeholders.

– Represent Collegepond at industry events, conferences, and agent meets, occasionally in front of the camera.

Essential Criteria:

– Minimum 2 years of experience in international student recruitment for higher education.

– Proven network of active and relevant education agents, with strong stakeholder relationships.

– Deep understanding of industry trends, market dynamics, and international student preferences.

– Demonstrated experience in developing and training agents to achieve business growth.

– Strong track record of identifying and converting new business opportunities and partners.

– Comfortable conducting client research, competitor analysis, and engaging with industry leaders.

– Self-motivated, driven, and ambitious professional with a passion for student recruitment.

– Confident public speaker, comfortable with delivering sessions online or in-person.

Desirable Criteria:

– Experience in managing a sub-network of agents or regional agent clusters is highly desirable.

Location:

This is a remote/work-from-home position with regular travel. Preference will be given to candidates based in or around Pune, Bangalore, Hyderabad, Gujarat, or Delhi—regions where the majority of agent marketing activities will occur. All travel expenses will be covered.

Compensation:

A competitive salary package with attractive performance-based incentives, commensurate with qualifications and experience