Job Description
Required Skill Set Graphic Designer (2 4 Years) 1. Design & Creative Skills
- Strong understanding of visual hierarchy, color theory, typography, and layout
- Ability to translate technical/engineering concepts into clean, modern visuals
- Experience designing for B2B technology or engineering domains (preferred)
2. Software & Tools Expertise
- Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Figma (for website/UI designs)
- Adobe After Effects / Premiere Pro (for motion graphics & video edits)
- Canva (for quick iterations)
- Basic understanding of 3D tools (Blender or equivalent) – optional but good to have
3. Website Design Capabilities
- Experience creating web page layouts, banners, icons, and UI components
- Ability to follow and expand brand guidelines
- Understanding of responsive design principles
- Basic familiarity with website CMS handover requirements (WordPress/Wix)
4. Social Media Design Skills
- Ability to design carousel posts, infographics, reels, video promos, and static creatives
- Strong sense of visual storytelling
- Understanding of LinkedIn, Instagram, and X (Twitter) content formats
- Ability to maintain consistency across all platforms
5. Sales & Marketing Collateral
- Experience designing:
- Sales decks & pitch decks
- One-pagers
- Brochures
- Event booths / backdrops
- Technical diagrams simplified for marketing
- Ability to convert technical content into clear, compelling visuals
6. Motion Graphics
- Creating short animations for social media, product explainers, and reels
- Animated iconography, transitions, and micro-animations
- Experience exporting optimized video formats for social platforms
7. Collaboration & Communication
- Ability to work closely with marketing + engineering teams
- Comfortable revising based on feedback
- Strong sense of ownership and ability to handle multiple projects
- Understanding of brand consistency and visual identity systems.
- Good communication skills to clearly understand requirements, present design concepts, and coordinate with cross-functional teams.
8. Additional Good-to-Have Skills
- Knowledge of UI/UX fundamentals
- Ability to create storyboards
- Experience with B2B technology branding
- Basic copy/layout sense for design text balance