Manager – Product Design

Job Description

In this role, you have the opportunity to : – Be in charge of the visual narrative of the company. – Align your efforts with writers, social media managers and the brand manager to deliver impact. – Put your creative cap on and think up ideas that push the envelope. – Convey stories using graphics and use experience and judgment to develop great visuals and videos. – Continuously experiment to produce visuals that are distinct, disruptive and engage the will include : Functional Expertise : – Lead the design of campaign creatives, performance-driven graphics, product visuals, and all other design needs, ensuring they align with brand guidelines. – Keep up to date with digital trends, tools, and best practices, incorporating innovative ideas into creative strategies. – Support internal stakeholders to ensure the brand identity is consistently represented across all marketing communications, including digital and offline channels. – Provide guidance in the creation of content, including graphics, videos, animations, and copy that engage and inspire the target audience. – Test graphics across various media and ensure they are optimized for integration, performance, usability, and sustainability. – Work closely with copywriters, motion designers, brand managers, and other internal teams to produce high-quality, on-brand design solutions and successfully launch projects. Problem Solving : – Take the lead in breaking away from established visual paths, pushing creative boundaries, and finding innovative ways to tell the company’s story through design. – Continuously test and iterate on graphic designs, ensuring that they are optimized for both visual impact and functionality across different channels and devices. – Manage and mentor a team of designers, providing creative direction and ensuring high standards of design are met across all projects. – Collaborate with senior leadership and internal stakeholders to craft and execute design strategies that elevate brand presence across various marketing channels. – Oversee and streamline the design process, ensuring that all projects are delivered on time, within scope, and aligned with brand : – Participate in creative brainstorming sessions, sharing innovative ideas and design perspectives clearly and effectively with team members to shape and refine creative strategies. – Regularly interact with product, marketing, and leadership teams to align on creative direction and ensure cohesive, impactful execution of brand initiatives. To succeed in the role : Impact : – Improve brand recognition with attractive visuals. – Create a hotbed of innovation and iteration. Challenges & Decisions : – Operate in a high speed, ambiguous environment. – Drive growth and cost optimization & Experience (type & industry) : – Relevant Education in Design or Graphic Design. – 5-8 years of relevant or equivalent industry experience. – Experience in video production and digital storytelling. – Familiarity with social media platforms and their creative content formats. Skills & know-how : – CANDIDATE MUST BE FROM GOOD DESIGN BASED OR TIER 1 COLLEGE ONLY – A keen eye for aesthetics and details with in-depth knowledge of design, typography, color, space, iconography, patterns, layouts, visual hierarchy and imagery. – A strong portfolio of related works showcasing the above-mentioned qualities. – Proficiency in design softwares and programs (such as Photoshop, Illustrator, Figma etc.) – Knowledge of UI/UX design principles. – Excellent Communication and problem-solving aptitude. – Ability to work methodically and meet deadlines while working on team project. – Expertise in digital marketing and creative content development. – Motion graphics and animation skills are a plus (ref:hirist.tech)