Search Engine Optimization Executive
Job Description
Job Title: SEO Executive- Off-Page SEO
We are seeking a passionate and driven individual to join our team as an SEO Executive. This role provides an excellent opportunity for individuals interested in gaining hands-on experience in the field of Search Engine Optimization (SEO) and Digital Marketing.
Job Responsibilities:
As an SEO Executive specializing in Off-Page techniques, you will:
Guest Blogging:
Create and nurture Guest blogging contacts and communicate with them to find high-quality potential guest blogging sites.
Develop personalized outreach strategies and build strong relationships with blog owners, editors, and influencers.
Backlink Building:
Conduct comprehensive backlink analysis to identify opportunities for acquiring high-quality backlinks.
Execute outreach strategies to establish relationships with relevant websites and secure backlinks.
Monitor and report on the effectiveness of backlink acquisition efforts.
Participate in online forums, communities, and Q&A platforms to promote our content and brand.
Content Creation & Collaboration:
Generate engaging and SEO-optimized content for third-party content-sharing platforms to obtain links and enhance brand visibility.
Identify potential partners for content collaboration and guest posting opportunities.
Competitor Analysis:
Conduct thorough competitor analysis to identify off-page SEO strategies employed by industry leaders.
Develop insights and recommendations based on competitor backlink profiles.
Keyword Research:
Support the SEO team in identifying target keywords for off-page optimization efforts.
Assist in optimizing anchor text distribution for acquired backlinks.
Reporting and Analysis:
Generate regular reports on key performance indicators, providing insights and recommendations for improvement.
Qualifications:
Any bachelor’s degree
Currently pursuing or have completed a course in Marketing, Digital Marketing, or a related field.
Knowledge of SEO principles and understanding of how search engines operate.
Familiarity with off-page SEO techniques, including backlinking strategies & Guest blogging.
1-2 year of experience in SEO and digital marketing through jobs, internships, coursework, or personal projects is a plus.
Strong communication skills and the ability to work collaboratively within a team.
Detail-oriented with a proactive and results-driven mindset.
How to Apply:
Interested candidates are encouraged to submit their resume and a brief cover letter outlining their interest in the position to gautam.bhalodiya@testgrid.io