Search Engine Optimization Specialist

Seo
Noida
May 12, 2025
Full Time
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Job Description

Job Title: SEO Specialist

Company: Education Vibes (A unit of Brightroute Consulting LLP)

Location: Sector 62, Noida (Work from Office)

Experience Required: 3 to 5 years

Salary Range: ₹3.75 LPA – ₹4.25 LPA

Industry: EdTech | Study Abroad

About Us:

Education Vibes, a unit of Brightroute Consulting LLP, is a rapidly growing EdTech company dedicated to helping students achieve their dreams of studying abroad. We provide expert guidance, personalized support, and a full suite of services to streamline the overseas education journey.

Job Overview:

We are looking for a highly motivated and experienced SEO Specialist to join our digital marketing team. The ideal candidate will be responsible for improving our organic visibility, driving high-quality traffic, and optimizing content to enhance lead generation for our study abroad services.

Key Responsibilities:

  • Develop and implement effective SEO strategies aligned with business goals.
  • Conduct keyword research, competitor analysis, and site audits.
  • Optimize website content, landing pages, and blog posts for on-page SEO.
  • Monitor website performance using Google Analytics, Search Console, SEMrush, and other tools.
  • Build high-quality backlinks and manage off-page SEO activities.
  • Collaborate with content writers and web developers to ensure SEO best practices.
  • Track, report, and analyze website performance and keyword rankings.
  • Stay up-to-date with the latest trends and algorithm updates in SEO and search marketing.

Requirements:

  • Bachelor’s degree in Marketing, Communications, or related field.
  • 3 to 5 years of proven experience in SEO (preferably in EdTech or Study Abroad domain).
  • Proficiency in SEO tools like Ahrefs, SEMrush, Moz, Screaming Frog, etc.
  • Strong analytical and problem-solving skills.
  • Excellent communication and teamwork abilities.
  • Knowledge of basic HTML/CSS and CMS platforms (WordPress preferred).

What We Offer:

  • Opportunity to grow within a dynamic and expanding EdTech brand.
  • Supportive and collaborative team environment.
  • Competitive salary with performance-based incentives.

How to Apply:

Interested candidates can send their updated resume to hr@brightrouteconsulting.com with the subject line “Application for SEO Specialist – Education Vibes”.

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