Search Engine Optimization Specialist

Seo
May 12, 2025

Job Description

Who We’re Looking For

We’re looking for a self-driven SEO professional who doesn’t just stop at Google. Someone who understands Search Everywhere Optimization – from Google to YouTube, Reddit, Quora, and even Instagram.

You should already know the on-page SEO, technical SEO, and have working knowledge of GEO (General Engine Optimization) across platforms.

If you’re someone who:

  • Figures things out without handholding
  • Has a track record of execution
  • Understands both search and user experience
  • Is excited to learn performance ads

Then this is the right opportunity for you.

Key Responsibilities

  • Conduct in-depth SEO audits and prepare technical, on-page, and off-page SEO strategies
  • Collaborate on keyword planning, cluster mapping, and content strategy
  • Track rankings, impressions, CTRs, clicks, and dwell time via GSC, GA4, SEMrush, and other tools
  • Ensure proper interlinking, crawlability, schema markup, and page speed optimization
  • Analyze and improve Core Web Vitals, UI/UX suggestions, and conversion-focused design
  • Prepare weekly/monthly reports with clear insights and recommendations
  • Coordinate directly with clients: set expectations, give updates, ensure timely execution
  • Manage and monitor basic Google Ads or Meta Ads campaigns (learning will be provided)
  • Research and leverage alternative discovery platforms like Reddit, YouTube, Quora for traffic
  • Collaborate with writers, developers, and designers for smooth delivery

Must-Have Skills (Before Joining)

  • Understanding of technical SEO: Canonicals, sitemaps, crawlability, indexing
  • Basic knowledge of HTML, CSS, JavaScript (enough to communicate fixes, not code everything)
  • Experience with SEO tools like Google Search Console, GA4, SEMrush, Ubersuggest
  • Familiarity with page speed insights, GTMetrix, and how to optimize for Google’s light metrics
  • Clear written and spoken communication – you will be client-facing

Learning & Growth (After Joining)

You will be trained on Performance Ads (Search & Remarketing) and will be expected to:

  • Set up and run campaigns
  • Monitor CPLs and conversions
  • Help drive synergy between SEO & Ads

You will also:

  • Learn how to build SEO + Ads full-funnel strategies
  • Contribute to SOPs, case studies, and agency process improvement

Important Notes

  • This role is Mumbai-based. If you are not in Mumbai, please do not apply
  • If you are not open to learning Ads, this role is not for you
  • If you’re the kind who needs micromanagement, this is not the right culture
  • Experience should be at least 2 years
  • If you’re someone with sizeable years of experience then this is not for you